Bantry Bay

As part of a larger rebrand project for Bantry Bay Premium Seafoods, we were tasked with completely redesigning their website. It was given a total overhaul to reflect a team that is dedicated to tradition and craft, but at the same time, also equipped to compete on the global stage whilst threading lightly on the environment.

Greenhouse started by repositioning the brand to reflect its sole focus which is premium Irish mussels. We cleaned up the brand with a new hand-drawn script for the logotype and selected a more contemporary, cohesive colour palette to be used consistently across all brand touchpoints, both online and offline.

We restructured and redesign the website to deliver a better user experience, both on desktop and mobile, showcasing the company’s dedication to tradition, craft and environmental responsibility.

It was essential that the workings and the people of the company were reflected in an honest nature and to that end we spent days on location capturing photographs and videography of the natural beauty surrounding Bantry Bay which feeds the organic mussels that are harvested by the dedicated mussel farmers and subsequently prepared for a global market by the team in Bantry Bay’s best in class production facility.

Also as part of the website redesign, we shot four recipe videos that puts the delicious mussels front and centre. We also produced a stunning promotional video for use on the website and across social channels, narrating the journey of the mussels from bay to table. All videos were shot on location at Bantry Bays production facility beside the coast.

This was truly an all-encompassing project that Greenhouse was delighted to work on with Bantry Bay. The updated digital presence effectively communicates their story to ensure their business thrives as they meet the demands of eagerly awaiting plates around the world.

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